Ah, the Freddo. A childhood favorite.
I remember walking to the shop when I was a young girl with 20p and returning with a Freddo and 5p change.
I wasn’t angry but I was disappointed when the price of a Freddo went up to 25p. Thinking that the madness was over, I felt safe in the knowledge that 25p would be the limit.
But I was wrong!!!
The price of a Freddo is now 30p, which is 3 times the price it was a decade ago back when it was launched in the mid 90’s. And it's smaller!
I'm not saying that I will be joining the streets of London and Cardiff to protest, but I certainly won’t be handing them out on Halloween!
Freddos were originally launched in the mid-90s, and for years their price remained frozen at 10p. In 2010 they went up to 17 pence, and in 2014 the price was raised once again to 25 pence. When Freddos were launched they weighed 17g, growing to 20g in 2007, before shrinking back to 18g four years later. According to a 2016 report from Vouchercloud - the grandly-titled Freddo Index – if the cost of the chocolate bar had risen in line with inflation, a Freddo would currently set you back just 15p. If Freddo prices continue to rise at a consistent rate, by 2030 one of them will set you back an eye-watering 38p