So at the end of February, a ban came in to place for ALL junk food ads across London's entire public transport network to be removed in the hope that it starts swaying people towards making healthier choices in their lifestyle & to tackle child obesity.
"Hurrah" I thought when I first read the news. There's been plenty of occasions where a cheeky little bus stop ad has tricked my taste buds in to wanting something more "Finger Lickin' Good" for lunch.
But how far is too far with the ban?
Of course I'm completely for promoting a healthier lifestyle for the youth of today when it comes to removing ads containing foods high in salt, fat & sugar, that's great. But getting an advert to crop out bacon, butter & eggs from a table because they're bad for you...that's just silly right? Surely then we're not promoting a healthy balanced lifestyle for children?
Just because a certain Burger Chain decided to chuck a bit of bacon into one of their signature burgers doesn't make it any unhealthier than it was before, does it? We all need a certain amount of salt, sugar and fat in our diet to retain a healthy lifestyle.
Has the whole what's good & what's not very good for you been poorly thought through on this occasion? I know what I believe.
What more graphic illustration of the folly of our government’s nutrient profiling model could you get than the censorship by Transport for London of Farmdrop’s advert? The company had to crop eggs, butter, and bacon from its image of a family table because they were “not high fat, sugar, and salt (HFSS) compliant” and therefore, junk foods in government and TfL terms.Read the original article here
TfL's eggs and bacon ad ban is potentially damaging folly https://t.co/fDI6LNj2FG— Gym In Motion (@GymInMotion) March 12, 2019
@One_Angry_Chef @_captainscience @RD_Catherine "This is known as the Dunning-Kruger effect, a state when people don’t know enough about something to understand why the things they think can’t possibly be correct." Says... Joanna Blythman. https://t.co/J5a9bnMjnp— Christopher Snowdon (@cjsnowdon) March 12, 2019
To my point about health last night, this is not ‘common sense’ classing meat, eggs & dairy as ‘bad’ foods is poorly thought through & highlights the risks and public confusion of getting health legislation and communication horribly wrong. https://t.co/fVZiqz1ksk— Matt Hood (@MattHood20) March 12, 2019
Has misguided advice been depriving older people of the nutrients they need and contributing to the rise in dementia and Alzheimer’s? https://t.co/DyclKRTTsY— Colin Jephson (@ardkeengrocer) March 11, 2019